Event Sponsorship


U-FEST


EVENT OVERVIEW

UFest is a large celebration to introduce new students, or reintroduce returning students, to the MSU Union and the University Activities Board. This lively celebration and Welcome Week Tradition includes many large inflatable games and rides, prizes, free giveaways from sponsors, and much more. Currently we are looking into laser tag, psychic readings, caricatures, VR racing, and several large outdoor rides and inflatables. This packed event welcomes around 4,500 students to the MSU Union in just a few short hours. 

ANTICIPATED DATES

2025 | Friday, August 22
2026 | Friday, August 28
2027 | Friday, August 27
2028 | Friday, August 24 
 

TIME AND LOCATION

LOCATION: MSU UNION | 49 Abbot Rd. East Lansing MI
TIME: 6:00 PM - 9:00 PM, Set Up 3:30 PM - 5:30 PM

SPONSORSHIP FEES

Starting at $1,200 for a 10x10 site.
University department sponsorship fee: $600
 

packed rooms and sponsor engagement

 

 


FUNN AT THE MUNN


EVENT OVERVIEW

A Spartan Tradition! Held annually during the Spring semester at Munn Ice Area which includes activities around the concourse, free skating, free food, and more. Typical event attendance is around 1,500 people. This event is prominently MSU students, often first year and second year students and provides ample space for sponsor-student engagement. 

ANTICIPATED DATES

This event takes place in February. It is always a Friday. 

TIME AND LOCATION

LOCATION: Munn Ice Area| 509 Birch Rd. East Lansing MI
TIME: 8:30 PM - 11:30 PM

SPONSORSHIP FEES

Starting at $1,000 for a 10x10 site.
University department sponsorship fee: $600

New Photos Coming Soon!
 


SPRING ARTS AND CRAFTS SHOW


EVENT OVERVIEW

The Spring Arts and Craft Show is truly an experience! One of the biggest Arts and Craft Shows in Michigan, this event attracts 250+ crafters and artists and 40,000-60,000 patrons from across the state. The East Lansing Art Festival runs concurrently on the northside of Grand River Ave, attracting a diverse crowd of young professionals, local community members, and families from across the state.  

Proceeds from the booth sales fund UAB events throughout the year. UAB is self-fundraised, allowing us to hold free events for MSU students.

ANTICIPATED DATES

2026 | May 16 & 17
2027 | May 22 & 23
2028 | May 20 & 21
2029 | May 19 & 20

TIME AND LOCATION

LOCATION: MSU UNION GROUNDS | 49 Abbot Rd. East Lansing MI
TIME: 9:00 AM - 6:00 PM | 10:00 AM - 5:00 PM

SPONSORSHIP FEES

Starting at $1,200 for a 10x10 site.

 

spring arts and crafts show